Like a New Yorker

The Nue Co. guide to NYC.

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New York has many nicknames, but we just like to call it home. Here's where you'll find us filling our bellies, relaxing, and sweating it out near our flagship store in NYC.


49 Canal St., New York | 212.925.1300

Primely located on Lower East Side’s Canal street, Dimes’ minimalist space and quirky features make it the perfect Californian-style eatery you’re looking for, with health-conscious offerings of earth tacos, acai bowls and matcha pancakes to name a few. Hot tip: visit Dimes Deli for grab-and-go breakfast and lunch offerings, Dimes Market for all your grocery + custom retail needs before sitting at Dimes’ Restaurant with a craft cocktail in the low lit, cozy setting.

195 Nassau Ave, Brooklyn | 718.389.2348

Think neon lights, old-school Vegas, faux-leather seats, gold sparkle table tops and walls lined with vinyl - that’s Goldie’s. Featuring a crowd of Brooklynites + the likes, the dim Greenpoint beer-and-shot bar attracts neighborhood locals, sharing a drink over a game of pool or gathered around the large horseshoe shaped bar drizzled with gold tinsel. Perfect for a small group in a booth or meeting your new best friend. 

Mission Chinese 
171 E Broadway, New York | 917.376.5660

Come for the Chinese and stay for the party. Walking into Mission Chinese you’ll be greeted by colorful neon lighting, intimate booths and bistro style mirrors accompanied by poppin’ old school RnB. Mission offers a new take on traditional Asian cuisine with a Californian Sichuan fare and cocktails, perfect for a cool down from the mouth-tingling fare including Chongquing Chicken Wings, Kung Pao Pastrami + Josephina’s House Special Chicken.


Only NY 
176 Stanton St., New York | 646.649.5673

Established in 2006, Only NY creates small batch quality goods made in USA. Drawing inspiration from the city, nature, fishing, skateboarding, graffiti, sports, art + photography, find wool beanies, branded socks and tees, flat caps and the like, offering street style basics and daywear attire.

Green Fingers Market 
5 Rivington St., New York | 646.964.4420

This botanical studio is filled with plants and the sorts from Japanese “plant stylist” and creative director, Satoshi Kawamoto. With outposts throughout Japan and Italy, you’ll find items from various brands that aim to inspire new ideas for a lifestyle incorporating plants at the NYC outpost. Take home your fave succulent, air plant or greenery of your choice in this chaotic jungle of a gem in the Lower East Side. 

5 Delancey St, New York | 212.226.2315

Boasting coveted luxury sportswear, nostalgia-heavy designer pieces + vintage garments, Procell’s clothing collection spotlights the 80’s & 90’s apparel and accessories including artist tees. Search the carefully curated racks for your next unique item including Keith Haring accessories, rap + punk rock tees and vintage one offs. 


22-25 Jackson Ave, Long Island City | 718.784.2084

Residing in an abandoned public school, MoMA PS1 is one of USA’s largest and oldest contemporary art institutions. Located in Queens’ Long Island City, the space features site-specific installations showcased throughout the classrooms and grounds of the property while displaying art with an adventurous + transformative vibe. Hot tip: if you’re lucky to visit in the summer, check out the Sunday Sessions and Warm Up summer music series events which highlight upcoming and established artists. 

599 Johnson Avenue, Brooklyn 

Opened in the Fall of 2017, Elsewhere serves as a live music venue, nightclub + arts space in Brooklyn. Built to serve the creative community and instigate experimentation, the converted warehouse spanning across five spaces transports you into the risk-taking, progressive music programming showcased. There’s multiple performance spaces, a large rooftop, a gallery, a loft café, and an outdoor courtyard making it a must visit venue in Bushwick. 

Royal Palms Shuffleboard
514 Union St., Brooklyn | 347.223.4410

Bowling’s great, but shuffle board’s better. We’re talking palm trees + old school tropical vibes meet games, food trucks and craft cocktails. With ten shuffleboard courts + stations to rent board games, Royal Palms is the essential day-drinking spot with occasional live music and ~cool~ quirky cabanas.


9 Bleecker St, New York | 646.705.0332

Held in an underground space lit by a large red fist, Overthrow provides the full-body sweat inducing workout for newcomers and advanced boxers alike. It’s rough around the edges with a 1970’s New York punk rock vibe, splashed with Patti Smith gig posters and a curated retail line. Group classes and private ring workouts will leave you dripping after shadow boxing, bag work and HIIT training. There’s also a Williamsburg outpost. 

The Class
22 Park Place, New York | 646.850.0937

This is stress release made easy where you’ll scream (literally). The 60-minute class features repetitive movement and basic calisthenics, HIIT and guided instructions. The heart-opening, body-strengthening session invites students to witness their resistance to discomfort my doing whatever feels right, including and not limited to screaming, sobbing, crying and laughing - this is definitely one for the books. 

Y7 Yoga
170 S 1st St, Brooklyn 

Hot yoga feels better in the dark, candle lit. Y7’s known for ‘flowing hard’, and you’ll do exactly that with the heat turned high + Drake to ease you into those downward dogs. With plenty of studios scattered throughout Manhattan + Brooklyn, stop by for a higher intensity Vinyasa flow style class. Be sure to pick up some well branded retail sweats on the way out.